Your Guide to Google+ Business to Business Marketing

Eventifier Raises A $500K (Rs 3.1 Cr) Seed Round From Accel, KAE To Make Social Media Archives Of Your Events

Eventifier, a Bangalore-based startup that aggregates and then creates archives of social media content from conferences, has raised around $500,000 (~ Rs 3.1 Cr) in a seed round from Accel Partners and KAE Capital. 

Saudis are World's No 1 Tweeters, India at 21st position

WASHINGTON: In an unexpected finding, Saudis have emerged as the world's largest active Twitter users, while Indians ranked among the lowest tweeters on the microblogging site, according to new research.  

Social Media Facts 2013

In India, 1 in 4 Online Minutes are Spent on Social Networking Sites

comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today released a study on the top online sites and activities in India from its comScore Media Metrix service. The report found that Google Sites ranked as the top destination in June 2012 reaching nearly 95 percent of the online population, while social networking reigned as the top online activity accounting for 25.2 percent of all online minutes. These findings, among others, will be presented via a complimentary, live webinar titled The Rise of India’s Digital Consumer and What it Means for the Future on Tuesday, August 21. 

Social media in B2B marketing: Publish or perish

Social media helps you expand your company’s reach to new audiences, avoid cold calls, and leverage interactions. Here’s how B2B companies can most benefit from it. 

Social media keeps Mangaloreans connected

Thanks to the many Facebook (FB) pages that are regularly updated, Mangaloreans all over the world stay connected and rooted.